Absolutely positively not going to happen unless that EX with Prem/Tech package has a blown motor or somebody's bowels let loose over the whole interior during a test drive. Let me guess - you saw some Dealer Ads. Call them and tell them you know a guy on the Optima Forums that'll take 10 of them at that $18,000.00 price and where should he send a wire transfer.
Let's do some realistic #'s
EX (no package)
Base MSRP $24,340
Destination $ 825
Sticker $25,160
EX (Premium pack only)
Prem. Pack add $ 3,595
Sticker $28,755
EX (Premium & Tech pack)
Prem,&Tech add $ 5,995
Sticker $ 31,155
Let's work with the EX Base Model (no packages or optional goodies added) to see what you could possibly get that for. We're talking barebones without mats or anything which you'd probably never find.
As a general rule of thumb you should be in a position to knock it down 12% off the MSRP if you hunker down and fight them hard. Let's say you drive an ass kicking deal at 15% reduction. Remember no incentives yet.
$25,160.00 X .85 (15%) = $21,386.00
Now let's throw in your incentive
$21,386.00 - $2,500.00(cash back) = 18,886.00
Remember this is a vehicle without packages
Are you sure that wasn't a LX with the Convenience Plus package?
$22,665
$ 1,875 Convenience Plus pack
$24,540 Sticker
$24,540 X .85 = $20,859 - $2,500 (cash back) = $18,359
So you see you're not living reality. Dealers use lure (sucker) Ads that have all incentives applied that you will not qualify for. Some will have in fine print "***w/$2,500.00 down" or "***Base Model". Most of the time those cars don't exist as they'll say it's sold already but come in to look at others or was a recent Demo they may have sold already at a substantial discount.
Let's do some realistic #'s
EX (no package)
Base MSRP $24,340
Destination $ 825
Sticker $25,160
EX (Premium pack only)
Prem. Pack add $ 3,595
Sticker $28,755
EX (Premium & Tech pack)
Prem,&Tech add $ 5,995
Sticker $ 31,155
Let's work with the EX Base Model (no packages or optional goodies added) to see what you could possibly get that for. We're talking barebones without mats or anything which you'd probably never find.
As a general rule of thumb you should be in a position to knock it down 12% off the MSRP if you hunker down and fight them hard. Let's say you drive an ass kicking deal at 15% reduction. Remember no incentives yet.
$25,160.00 X .85 (15%) = $21,386.00
Now let's throw in your incentive
$21,386.00 - $2,500.00(cash back) = 18,886.00
Remember this is a vehicle without packages
Are you sure that wasn't a LX with the Convenience Plus package?
$22,665
$ 1,875 Convenience Plus pack
$24,540 Sticker
$24,540 X .85 = $20,859 - $2,500 (cash back) = $18,359
So you see you're not living reality. Dealers use lure (sucker) Ads that have all incentives applied that you will not qualify for. Some will have in fine print "***w/$2,500.00 down" or "***Base Model". Most of the time those cars don't exist as they'll say it's sold already but come in to look at others or was a recent Demo they may have sold already at a substantial discount.